Turn Your Brand Into A Flag Worth Following
Bruce Turkel Webinar Series: Turn Your Brand Into A Flag Worth Following
Finding, securing, and keeping great employees isn’t just an HR problem, it’s a branding problem. Whether you're running a DMO, managing a luxury resort, or leading a regional CVB, you need reliable talent to move your business dreams from the pipeline to reality.
View this provocative session with Bruce Turkel as he challenges the industry’s tired assumptions about talent recruitment and retention by revealing what hoteliers, destination marketers, and tourism leaders really need to do to win the talent war. Spoiler alert: it’s not about perks or pay.
Drawing on lessons from ancient medicine, modern branding, and the jungle law of business, you’ll learn why the best employees aren’t looking for jobs, but rather flags to follow, and how your brand can become the banner that attracts and keeps them.
And enjoy.
Bruce Turkel, Speaker
Bruce Turkel is an industry veteran and branding expert. His global brand consultancy, Turkel Brands, has helped build brands for American Express, Bacardi, Discovery Networks, Hasbro, HBO, Miami Tourism, Puerto Rico Tourism, and many more. Currently, he is a partner at The Republik, where he steers brands to cut through the noise with the unique clarity he is famous for. On top of Bruce's advertising accomplishments, his one-of-a-kind stage presence earned him induction into the Speaker Hall of Fame by the National Speakers Association. Bruce shares that prestigious honor with only 235 of the best speakers in the world.